Category: Customer Service


  • The Regular Who Stopped Being a Regular

    The Regular Who Stopped Being a Regular

    There is a cafe near me that I have gone to…

  • Six things every customer wants to feel

    Six things every customer wants to feel

    Ask someone about a bad customer experience and they will not…

  • The Experience Gap: what you think happens, and what your customer actually gets

    The Experience Gap: what you think happens, and what your customer actually gets

    Ask a business owner how a customer is looked after and…

  • 5 things that exist only in your head right now and what happens when you’re not there

    5 things that exist only in your head right now and what happens when you’re not there

    There’s a quiet risk sitting inside most small businesses. It doesn’t…

  • How to document your business operations without losing a week to it

    How to document your business operations without losing a week to it

    At some point, almost every small business owner gets the same…

  • The business kept running. But nobody knew how.

    The business kept running. But nobody knew how.

    It was a Tuesday morning. The owner had gone into hospital…

  • What your customer experiences between ‘enquiry’ and ‘yes’ is costing you more than you think.

    What your customer experiences between ‘enquiry’ and ‘yes’ is costing you more than you think.

    Most small business owners think about customer experience as what happens…

  • Your Staff Aren’t the Problem. Your System Is.

    Your Staff Aren’t the Problem. Your System Is.

    Why inconsistent service in small businesses almost always comes down to…

  • The Power of Mystery Shops: What Your Customers See That You Don’t

    The Power of Mystery Shops: What Your Customers See That You Don’t

    In today’s business landscape, products and prices can be matched in…

  • Top 5 Customer Service Tips for Small Businesses (Backed by Mystery Shops & Audits)

    Top 5 Customer Service Tips for Small Businesses (Backed by Mystery Shops & Audits)

    Great customer service isn’t just about being polite it’s about creating…